Business Info - Issue 130 - page 14

Reducing print costs
and increasing efficiency
in small businesses
Last year the
business inkjet market
grew by 7 per cent*. This is largely
being driven by SMBs who are
looking for cost-effective, high
quality printers that don’t require
the initial upfront investment of
their laser counterparts.
We’ve developed new inkjet
printers, the J5000 and J6000 ranges,
that incorporate the added-value
features that SMBs need to support
modern office environments.
Not being able to print in A3 can
cause frustrations, especially when
needed urgently, but some small offices
don’t have the space for larger A3
printers. Our J5000 range is specially
designed to address this issue, with all
models offering occasional A3 printing
within A4-sized machines.
In designing the range we’ve also
considered that the adoption of a
flexible working culture is not just
confined to multi-national companies.
By the end of next year there will be
26 million mobile workers in the UK,
according to IDC, and small businesses
are increasingly attracting millennial
talent by offering them collaborative
environments to suit the ways they
want to work.
With this in mind, the J5000 and
J6000 series feature cloud connectivity
through Google Cloud print, AirPrint
and Brother’s own iPrint & Scan app,
making it easy for workers to print
from multiple devices.
The models are also available as
part of our managed print service
offering, giving SMBs greater flexibility
and control over their print solutions.
Brother can help support businesses
by developing a bespoke MPS package
Andy Johnson, head of product management at
Brother UK, discusses the print considerations of
today’s SMBs and how the firms’ new J5000 and
J6000 series has been developed with these in mind
tailored to their complex print
requirements.
It’s important for ICT services
providers like Brother to keep abreast
of changes in workplaces and cultures
to make sure technology continues to
meet SMB customers’ needs – helping
them to truly operate effectively and
efficiently.
Andy Johnson
MFC-J5335DW
Business Inkjets
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