businessinfomag.uk
magazine
34
Catering
Flavour of the decade
Quality and convenience
There is an increased focus of late
to provide the best possible working
environment for employees, with
businesses trying out many different
tactics to increase happiness and
productivity in the workplace. One
of the simplest is to give staff access
to high quality hot drinks through an
onsite brewing machine.
It’s no secret that coffee acts as a
pick-me-up to revive flagging employees,
or that a quick nip to the brewer is a
good way to stretch one’s legs and
improve circulation. In this way, a
brewer can make employees more alert,
motivated and productive.
Offering work benefits is also a great
way to maintain staff loyalty. Providing
employees with free coffee shows that
a business is dedicated to the wellbeing
of their staff and determined to create a
more comfortable working environment.
Because modern day brewing
machines provide coffee shop quality,
coffee-loving employees no longer need
waste time going to a café, queuing,
being served, then returning to the
office. They can use that time more
productively in the office instead.
Once you’ve established that
acquiring a coffee machine is the right
move for your office, you must decide
what type to get.
The number of people in the office
and how often they plan to use the
coffee machine should be the main
factors in your decision. Choosing a
brewer that is too small or too slow
is far from ideal and could even be
detrimental to productivity levels.
Ease of use is important – to save
time and ensure employees don’t revert
to going outside for their coffee. The
brewer must also be robust and able to
In the last decade, the number of coffee shops in the UK has more than doubled. The public’s taste for
barista coffee has been felt in homes and offices, too. So much so that coffee pods are now included in
the basket of goods used to measure the Retail Price Index. Below, Alex Jones explains why businesses
should take note of this trend; opposite Tayla Ansell considers the case for more sustainable choices.
Alex Jones from the UK marketing team of Keurig, a provider of brewing systems
for commercial use and the Number One single-cup brand in North America
1
,
explains why you need an office brewing machine and how to choose the right one
stand the test of time.
Smaller offices could benefit from a
high-quality, water refillable, domestic
machine with one-touch operation. A
brewer like the Keurig K140 Brewing
System brews a high quality cup of
coffee, tea or chocolate in under a
minute at the touch of a button. Larger
offices will require a machine that can
brew drinks much more quickly, such as a
filter coffee machine.
Coffee pods are an increasingly
attractive option for their quality and
convenience. This is reflected in the
decision by The Office for National
Statistics to add them to the basket of
goods it uses to calculate the Consumer
Price Index and inflation – clear evidence
that the British public has a taste for the
flavour of real coffee.
When it comes to hot drinks,
people want the perfect combination
of convenience, variety and low cost.
Providing an office brewing machine
means they won’t have to leave the
office to find it.
1. Source: The NPD Group/Retail Tracking
Service, Single Serve Brewing Systems, 52
week period ended 9/15/2015.
It’s no secret
that coffee
acts as a
pick-me-up
to revive
flagging
employees
