True to its aim: How Arrow is evolving to meet changing customer requirements Technology Reseller recently joined Arrow ECS at its Agents of Change partner event in London. There, we caught up with Ben Taylor, UK Sales Director of Arrow ECS, who was still buzzing from the previous night’s announcement that Arrow had been named the 2025 Microsoft Distributor Partner of the Year. Arrow won particular praise for its ArrowSphere cloud delivery and management platform, which Taylor describes as a ‘a big part of our business’, and especially its AI features like ArrowSphere Assistant. “Arrowsphere continues to bring us a lot of opportunity in that public cloud space and monthly recurring revenue (MMR) model, where once you land, you can expand quite easily,” he said. “It’s growing really well; it’s winning hearts and minds in the market and in the customer base; and we have more vendors being launched on it on a monthly basis. At the moment, there are 50 vendors and that will just continue to go up,” he said. The entire cycle What Arrowsphere is not, Taylor adds, is just another cloud marketplace like those offered by the hyperscalers. “Arrowsphere is different because it’s more about the whole sales cycle – ideation, through to creation through to completion. It’s not just a procurement function. The various tools and dashboards it has allow you to query the data, gain insights and prompt opportunity... Read the full article on Technology Reseller here. Brother UK rolls out colour laser campaign with up to 28% partner discount Brother UK has launched Long Live Colour – a new campaign showcasing Brother’s category leading colour laser proposition and supporting resellers with compelling offers, proven performance and sustainable print solutions. The campaign introduces exclusive reseller offers with up to 28% off on selected A4 colour laser models. Long Live Colour celebrates the power of colour print for businesses – from bringing presentations to life to creating reports people actually want to read. It’s backed by exclusive offers including up to £100 cashback and free three-year warranty for end users. As the UK’s largest A4 laser brand*, Brother maintains its market leadership with high-speed, high-resolution devices and predictable running costs. The trusted vendor is in its 12th consecutive year as PC Pro’s Best Printer Brand, and every model in the range now comes with a three-year warranty as standard... Read the full article on Technology Reseller here. Q&A With David Watts, Managing Director of TD SYNNEX UK&I Technology Reseller talks to David Watts about the distributor and technology aggregator’s 2025 performance and outlook for 2026. Technology Reseller: TD SYNNEX recently announced its results for 2025. Are these representative of its performance in the UK and Ireland as well? David Watts: It was a very strong year across all geographies, and that is being driven by our growth strategy and the investments we’ve made. That strategy’s paying off, but we always say that with humility because the IT market is very competitive and is moving incredibly fast, about as fast as I’ve experienced it, and in all sorts of ways. Our UK&I results reflect global results in the sense that we grew across all our technology groups and our profit grew nicely in line with our top line. In the UK&I, gross billings were up circa 17% and we grew our market share by about 2.5%. One area that really stood out for us is the endpoint solutions... Read the full article on Technology Reseller here. MSP -bulletin e TECHNOLOGY RESELLER MAGAZINE I N PRI NT & ONLI NE IN PRINT & ONLINE SINCE 2016 SINCE 2016 NEWS David Watts
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