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Published June 29, 2007 at 12:02 pm · Filed under Fax / MFP

Ethical Guide Names Brother as Number One Technology Brand

A newly published report from the Ethical Company Organisation, “The Good Office Guide”, is making life easier for technology purchasers looking to invest in ethically sound technology.

goodofficeguide.jpg The Ethical Company’s “Good Office Guide”

As environmental and ethical concerns weigh increasingly heavy on office managers and CIOs, the Ethical Company Organisation has compiled a report on the good (and the not so good) suppliers of office technology.

Office technology manufacturer, Brother, came top of the report, which takes into consideration both environmental concerns, such as energy consumption and emissions as well as ethical issues including human rights and affiliations with the nuclear and arms industries.

The report takes into account 12 different ethical criteria and, based on these, calculates an overall Ethical Company index rating. The highest that can be achieved is 100.

Based on this new research, office technology company scores ranged from as low as 43 to as high as 100 (Brother).

msp_chrishinds.jpg Chris Hinds Head of Marketing Brother UK Ltd

Chris Hinds, Brother’s head of marketing commented: “Brother works extremely hard to ensure its operations are ethical and environmentally friendly. For example, all our research, design and manufacturing processes have been overhauled to achieve the stringent TCO’99 standard for environmental product performance and accessibility. To date, we remain the only printer manufacturer to have achieved this mark.”

To download a free copy of the Ethical Company Organisation’s Good Office Guide report visit www.brothergreen.co.uk or call 0845 6060626

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