www.binfo.co.uk
            
            
              magazine
            
            
              
                28
              
            
            
              Headsets
            
            
              
                Sennheiser UK Telecoms Director
              
            
            
              
                of Sales, Jane Craven, describes
              
            
            
              
                Sennheiser as ‘the industry’s best kept
              
            
            
              
                secret’. If that’s the case, someone’s
              
            
            
              
                been talking, because in the last 12
              
            
            
              
                months the headset supplier has
              
            
            
              
                doubled its UK turnover year-on-year
              
            
            
              
                – and plans to do so again this year
              
            
            
              
                – moved to new 15,000 square foot
              
            
            
              
                premises and won some high profile
              
            
            
              
                contracts (see opposite).
              
            
            
              Much of the company’s success is
            
            
              down to its expanded product range,
            
            
              which now addresses 80% of the total
            
            
              contact centre and office headset
            
            
              market, and significant investment in
            
            
              sales and marketing. This includes a
            
            
              dedicated telecoms team responsible
            
            
              for the distribution channel; a corporate
            
            
              accounts team that provides end users
            
            
              with trial headsets and demos; and a
            
            
              unified communications specialist.
            
            
              Craven says that the expansion of
            
            
              its sales team has enabled Sennheiser
            
            
              to capitalise on three trends: continued
            
            
              demand for headsets in the contact
            
            
              centre; the move from wired to wireless
            
            
              headsets; and greater adoption of unified
            
            
              communications.
            
            
              Although there is minimal growth in
            
            
              the traditional contact centre market,
            
            
              Craven says that Sennheiser’s higher
            
            
              profile and expanded product range
            
            
              mean it is now being considered for
            
            
              replacement headsets. It is also benefiting
            
            
              as more contact centres make the switch
            
            
              to wireless models.
            
            
              “Everything Everywhere now has three
            
            
              completely wireless contact centres in the
            
            
              UK and we have just completed a roll-out
            
            
              with the Leicestershire Police, who have
            
            
              implemented the UK’s first fully wireless
            
            
              contact centre for 999 calls,” she explains.
            
            
              The choice of Sennheiser headsets by
            
            
              the Leicestershire Police is testament to
            
            
              their quality, as call clarity and reliability
            
            
              are critical in such an environment. To
            
            
              ensure headsets are always ready for use,
            
            
              operators have spare battery chargers
            
            
              
                Headset manufacturer Sennheiser is going from strength to strength in
              
            
            
              
                the UK. James Goulding reports
              
            
            
              The secret’s out
            
            
              in their lockers. A quick-charge function
            
            
              delivering two hours’ talk-time from a
            
            
              10-minute charge gives additional peace
            
            
              of mind.
            
            
              
                Office headsets
              
            
            
              In office environments, wireless headsets
            
            
              like the Sennheiser DW Office series
            
            
              are already the preferred option as
            
            
              office workers tend to have more
            
            
              varied tasks than call centre agents
            
            
              and a greater requirement for mobility.
            
            
              Wireless headsets cost more – circa
            
            
              £200 (suggested selling price) compared
            
            
              to £40 for a wired equivalent – but the
            
            
              productivity benefits they deliver mean
            
            
              the extra investment is quickly recouped.
            
            
              Increasingly these are supplied as
            
            
              part of a unified communications (UC)
            
            
              Sennheiser has
            
            
              moved to larger
            
            
              premises in Marlow
            
            
              to accommodate
            
            
              rapid business
            
            
              expansion.
            
            
              Jane Craven: Director of Sales for Sennheiser
            
            
              UK Telecoms
            
            
              Sennheiser DW Office headsets let you
            
            
              move around the office and still answer
            
            
              calls to a desk phone or softphone.
            
            
              The PRESENCE
            
            
              Mobile Series is
            
            
              designed for Unified
            
            
              Communications
            
            
              professionals. A USB
            
            
              dongle enables users
            
            
              to switch seamlessly
            
            
              between a mobile
            
            
              phone and a UC
            
            
              client on a computer.