Technology Reseller - v85

technologyreseller.co.uk 33 TECHDIGEST In 2024, CRM specialist partners such as Workiflow, Carbonweb, Eligeo, Ability Ops, Orange Dot, Evero, tiilt.io, Tryve, Omnitas, Blinno, Upstream, FullCRM, Cloudcache Consulting, Sypsoft and simplifica.biz contributed 50% of channel CRM ARR and led the way in the development of vertical and industryspecific solutions. www.monday.com … Cohesity, a leader in AI-powered data security, has introduced a new partner programme designed to simplify how partners can boost profitability, unlock new revenue streams and access certifications and training. The tiered Cohesity Aspire Partner Program (Premier, Preferred and Associate) encompasses all partner types (Resell, Manage, Integrate, Distribute, OEM Hardware, Embedded OEM, Technology Partners and Cloud Marketplace) and features a centralised, easy-to-use portal that serves as the gateway to resources and enablement tools. www.cohesity.com … WatchGuard Technologies, provider of unified cybersecurity for MSPs, has introduced a new generation of Firebox Tabletop Series firewall appliances for MSPs and small and medium-sized enterprises (SMEs). WatchGuard has introduced key differentiators at both ends of the series to ensure that every tabletop model can run the full suite of WatchGuard security services. At the top end, the Firebox T185 offers outstanding performance for its category, validated through testing based on the NetSecOPEN standardised methodology. At the entry-level, the Firebox T115-W combines Wi-Fi 7 and 4GB of RAM helping to reduce performance bottlenecks at higher bandwidths. Jay Lindenauer, Vice President of Network Security at WatchGuard, said: “We worked closely with our MSP community to build these next-gen tabletop appliances for the real-world needs of mid-market organisations. We’re combining the increasing value of our founding product, the Firebox, with ongoing platform advancements, like AI-driven XDR, to ensure that partners and their customers can operate in a faster, more connected world. It’s stronger security, simple management and zero surprises, all packaged in a powerful red box.” WatchGuard.com … Cybersecurity specialist SonicWall is launching nine new firewalls as part of its Generation 8 architecture, combining hardware, software, managed services, flexible billing and third-party integrations to help reseller partners make the transition to high-value security providers. Every model is equipped with cloud-native unified management built for service providers; builtin Zero Trust capabilities; the latest SonicOS enhancements; and an industry-first embedded cyber warranty. In addition, the entire Generation 8 lineup can be purchased with MPSS, enabling co-managed security services delivered by the SonicSentry team of security professionals. Jason Carter, Chief Revenue Officer at SonicWall, said: “From flexible licensing to co-managed security services, we’re giving partners every advantage to grow margins, differentiate offerings and meet their customers’ evolving needs.” www.sonicwall.com … Global demand for secure, simple, immutable backup storage to protect against ransomware powered a 400% year-on-year increase in global bookings for Object First in Q2 2025. Year‑on‑year bookings for its Ootbi (Out-of-the-Box Immutability) backup storage appliance for Veeam users were up 76% in the U.S. and Canada, up 364% in Latin America and up 961% in EMEA. In the same period, Object First increased its global customer base by 225% (year on year) and its partner ecosystem by 237%. In April, Object First introduced new Ootbi appliance models with capacities of 20 TB, 40 TB and 432 TB and launched a pay-per-use consumption model in the US. www.objectfirst.com … Check Point Software is aiming to take the pressure off overstretched SOCs with the launch of a new suite of managed detection and response (MDR) services providing 24/7 threat detection and response across endpoints, networks, cloud and identity layers, with over 160 out-of-thebox integrations across hybrid, multi-vendor environments, including Microsoft, Okta, Amazon and Wiz. Part of Check Point’s Infinity Global Services portfolio, MDR 360° and MXDR 360° provide 24/7 protection and expert-led incident response through a fully managed SOC. They work with any environment, not just Check Point tools, and feature built-in identity protection with realtime monitoring and misconfiguration detection across Microsoft AD, Entra ID, Okta and other SSO platforms for early detection of credential abuse, lateral movement and privilege escalation. … Bitdefender has expanded its offering for businesses, MSPs and channel partners with the launch of Cybersecurity Advisory Services, offering expert-led consulting and on-demand access to elite security professionals. Paul Hadjy, Vice President of APAC and Cybersecurity Services at Bitdefender Business Solutions Group, said: “Effective security involves more than just technology – it includes people, processes and regulatory compliance essential for global business. Bitdefender Cybersecurity Advisory Services helps organisations understand their current security posture, address gaps, optimise strategies and prioritise actions with expert guidance. These services complement our full portfolio including endpoint protection, MDR and offensive services, providing a viable path to a much more streamlined and thorough cybersecurity operation.” www.bitdefender.com Nokia and Verizon to 5G-enable Thames Freeport Nokia and Verizon are collaborating on the transformation of Thames Freeport, one of 22 designated Industrial Strategy Zones, into the UK’s first private 5G-enabled trade zone. Together, they will deploy Nokia’s Digital Automation Cloud platform and MX Industrial Edge solution and multiple Verizon Private 5G Networks across three UK logistics hubs (DP World London Gateway & DP World Logistics Park, Ford Dagenham and the Port of Tilbury). The multisite digital infrastructure project will enable Thames Freeport to enhance port operations with advanced technology layers such as AI, edge computing and IoT as part of its objective to regenerate the River Thames Estuary and create 5,000 skilled jobs by 2030. Examples of possible 5G-enabled applications include leveraging IoT for autonomous yard tractors and quay cranes and for tracking, routing and monitoring cargo so that tenants can take in cargo, assess quantity and condition and ship it out faster and more efficiently, losing less to damage or misplacement. Edge-connected smart sensors and AI-driven analytics could also be used to optimise port operations and asset performance, and monitor emissions, air and water quality and noise levels. David de Lancellotti, VP of Enterprise Campus Edge Sales at Nokia, said: “Private wireless and industrial edge are the foundations for the digital transformation of industrial sites, and the Thames Freeport deployment is a landmark example of this evolution at scale. This network will allow Thames Freeport to overlay advanced use cases such as AI-driven data analytics, predictive maintenance, process automation, autonomous vehicle control, safety monitoring and real-time logistics orchestration.” Image source: Getty Images continued...

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