technologyreseller.co.uk 07 Rachel Rothwell Zyxel Richard Thompson ANS Group NEWS Adding value DarkInvader, an External Attack Surface Management (EASM) provider, has launched a channel partner recruitment drive to find resellers and MSSPs that want to add value to their customer relationships through real-time attack surface intelligence. The customisable DarkInvader Portal allows organisations to see their current exposure on the dark web, from files to credentials and company emails, plus remediation suggestions from DarkInvader researchers. https://www.darkinvader.io/contact ······ Going direct UK-based network solutions company Gbics has launched its own direct channel partner program so that IT resellers and service providers can purchase directly from them rather than via a distribution company. Gbics handles all deal registration, pre-sales support and logistics services in-house, whist also providing partners with product release dates, technical support and tailored product catalogues. Gbics Director James Burgess says going direct can help VARs, MSPs, cloud builders and telcos to cut costs and save time. gbics.com ······ Tiered programme Kore.ai, a conversational AI platform and solutions company, is boosting the support offered to its indirect sales channel through a new Channel Partner Program. Highlights include a new tiered structure (Platinum, Gold, Silver); extensive go-to-market, enablement and marketing support; and a new partner engagement portal. ······ Customised MSP programme Veritas Technologies, the secure multi-cloud data management company, is enhancing Veritas Partner Force with a customised programme for MSPs. In addition to dedicated training, enablement, rewards and flexible pricing (e.g. subscription and consumption-based pricing options), the Veritas MSP Programme will enable the more rapid engineering of Veritas-powered backup-as-a-service, analytics-as-a-service and data recovery-as-a-service offerings. Christophe Bertrand, Practice Director at Enterprise Strategy Group, said: “The old-world way of selling directly to large enterprises via the channel is evolving, as many enterprises contend with IT skills gaps and how to manage today’s complex and sprawling infrastructures. The opportunities are ripe for MSPs to become a valuable force in helping customers address the increasing challenges around data protection and cyber resiliency. The Veritas MSP Programme allows MSPs to harness Veritas technology and support to accelerate their move into this space.” Veritas technology available to MSPs includes NetBackup Enterprise, the industry’s first AI-powered autonomous data management solution, NetBackup IT Analytics and Alta Data Protection for safeguarding enterprise data across any environment, at any scale. ······ Free trial Cloud services company ANS is strengthening its ANS Indirect business with the launch of a new reseller programme for the ANS eCloud platform, the only Sovereign-accredited cloud platform in the channel, and future cloud services. ANS eCloud utilises the company’s UK-based data centres and infrastructure to deliver a true public cloud experience without the need for advanced expertise. Richard Thompson, CEO of ANS Group, said: “This is an exciting time for ANS. We are looking to build out our reseller capability, targeting traditional channel partners and giving them access to our cloud, security and digital portfolio, starting with ANS eCloud.” ANS is offering channel businesses a free 30-day trial of ANS eCloud up to a value of £1000 when they sign up to become a partner. www.ans.co.uk/reseller-ecloud/ ······ Zyxel update Three years after launching its MSP Partner Programme in the UK and Ireland, Zyxel has brought out an updated version to encourage more Zyxel partners to develop a managed services business using the company’s Nebula cloud management platform to monitor and manage network devices for multiple customers. Rachel Rothwell, Zyxel Regional Director, UK and Ireland, said: “Over the past two years we have seen tremendous growth with our MSP Partners. That’s all been down to mutual commitment and the ease of use and growing popularity of Nebula, which has become the core managed services platform for those partners. We will continue to support those partners and help them to grow. We are also ready to help more partners start making the transition to becoming an MSP, with Nebula as their foundation stone.” http://msp.zyxel.com/en/ ······ Try before you buy Consenna, which helps global tech brands drive sales through reseller partners, has created a ‘try before you buy’ programme for AMD Ryzen processor-powered devices. As well as enabling SMEs to assess the suitability of a device over a 90-day period, AMD Ryzen Test Drive provides invaluable user feedback, with purchasers incentivised to leave product reviews to help peers with their purchasing decisions. Consenna’s Catalyst platform delivers a partner co-branded email campaign direct to prospective customers who can register their interest and, after vetting, access a range of AMD Ryzen-powered products for shipping by an approved partner. At any point during the 90-day test drive, the customer can choose to purchase or return their device. Andrew Line, Northern Europe Senior Manager of Consumer and SMB Sales at AMD, said: “For our channel partners, Consenna has created a way of seamlessly managing every stage of the process from the identification and verification of the customer, through the management of distributing devices, the necessary follow up during the test drive, and throughout the crucial collation of reviews and associated feedback.” https://ryzentestdrive.com/ legal?tab=cuterms VENDOR PARTNER PROGRAMMES
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