technologyreseller.co.uk 23 Ad ? It’s time to look beyond the Horizon.. displays or smaller LFD for the personal workspace within a command or control environment. Also, Command and Control in airports no longer needs to be at the top of a control tower. It can be at the bottom of the tower or as we see more and more now in a centralised location. I was speaking to a colleague at an event in Frankfurt last week who specialises in financial security, and he’s built a dedicated control room for some of his banking customers that is nowhere near the City of London. A third area of growth is corporate (see further below). TR: When you say command control is no longer just a security thing, what do you mean? AH: Many people used to see command and control as a security piece – special forces, police rooms etc.. But now command and control also has a role to play in manufacturing, controlling factory equipment for example, or looking at ingress and egress in buildings. In a shopping centre, it’s not just a case of tracking cameras and making sure that people are behaving properly; it’s also about monitoring the flow of people and if it looks like traffic is building up in one area, redirecting people to reduce the pressure. TR: As applications become more sophisticated is software making up a bigger proportion of your sales? AH: The software packages we sell are Samsung bespoke solutions, especially things like our MagicINFO content management solution, which enables the design, enhancement and publishing of content. We work with various organisations, from multinational QSRs down to small offices, to allow them easily to publish and manage content. Behind MagicINFO, we also have MagicINFO remote management solutions, which allow either IT departments or third parties to manage an entire network of displays. So, if you look at it from an advertising perspective, we can do things continued...
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