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It’s been talked about for years, but at last Memjet’s high speed colour printing technology is seeing the light of day.

In the frst six months of the year, Memjet has announced a series of agreements with partners who are bringing out offce printers powered by Memjet technology, mainly in the Far East and developing markets. These include agreements with Lomond in Russia, WeP in India, Lenovo in China, Kpowerscience Co. Ltd in Taiwan, Medion in Germany and most recently LG, which last month launched the Machjet LPP6010N in South Korea.

Memjet print technology is a variation of inkjet technology that can achieve print speeds of 60 pages per minute thanks to an extra large printhead that spans the entire width of an A4 page. Featuring 70,000 nozzles – 17 times the nozzle density of traditional printheads – Memjet’s printhead can deliver 700 million drops of ink per second. This produces fast print speeds and, because the ink droplets are so small, quicker drying times and lower running costs. Memjet claims that its technology is twice as fast and on average half the cost of competing offce colour printers – a fnancial claim also made by vendors of the new generation of business inkjets, such as HP and Epson.

Like business inkjets, Memjet consumes signifcantly less energy than colour laser printers, 32 watts during normal operation compared to as much as 600W on a colour laser.

So when will businesses in the UK be able to try out Memjet’s technology? That depends on how soon it can fnd a suitable partner, as Memjet’s strat is not to manufacture and printers itself but to suppl technology and componen to vendor partners with strong brand awareness a existing distribution netwo www.memjet.com

Memjet rises in the East

Why Print in Colour

Bakery saves dough with Epson

A Cornish bakery chain that celebrated its 150th anniversary last year is cutting costs and improving fexibility by bringing poster printing in-house.

Warrens Bakery has 60 outlets throughout Cornwall and the South-West selling a range of baked goods from pasties to Christmas puddings. In addition, two stores sell the recently launched Simply Cornish brand of up-market, locally produced foods, also available online at www.simplycornish.com. Warrens runs regular promotions, often timed to coincide with saints’ days or

local village events and found that having to outsource the production of posters and point-of-sale material was both diffcult and expensive.

“We were outsourcing A3 posters but it was costing too uch to produce the A1 and A2 sters in the short runs and h the fast turnaround we eded,” explained graphic and b designer Martin Sanders. He was tasked with fnding a ge format printer that would able Warrens to produce

A1 and A2 output on demand so that it could respond more quickly to local opportunities and changing market trends. After considering a number of options, he selected an Epson Stylus Pro 7700 inkjet printer from specialist supplier Digital Photo Solutions, which provides the speed and quality (1440 x 1440 dpi) needed for point of sale work.

For one promotion, it took Sanders just four hours to print 30 A1 sheets, ready to be cut down into A2 posters, enough to equip all 60 retail stores. According to Sanders, the investment has also enabled Warrens to improve print quality. “We had been using an offce-type printer for smaller jobs and external digital print services for larger items, handing off jobs as PDFs, but the spot colours weren’t coming out right either way. Printing to the Stylus Pro 7700 using the Epson driver and standard settings we’re seeing much better colour accuracy already,” he said, www.epson.co.uk