Print.IT - Spring 2014 - page 22

Samsung Cloud Print
– tailored for SMBs
Samsung Printing Solutions
has unveiled Samsung Cloud
Print. Featuring advanced
security compatible with
Samsung’s KNOX platform,
Samsung Cloud Print will
provide complete yet easy-
to-use mobile cloud printing
capabilities to business
users and mobile workers,
particularly in Small and
Medium-sized Businesses
(SMBs).
“With a full hardware line-up
and strong product quality,
we’ve achieved remarkable
performance in the European
business-to-business sector,”
said Mark Ash, UK General
Manager Print, Samsung.
“In 2014, we will strengthen
our value proposition to our
business customers by focusing
on solutions that help small
and medium-sized businesses.
As part of this strategy, we
will launch the new Samsung
Cloud Print that underlines
our competitiveness in mobile
printing.”
Samsung Cloud Print™ with
advanced KNOX security and
easy phone number-based user
registration
Samsung Cloud Print
comprises the Samsung Cloud
Print app and a new range of
NFC-enabled printers that are
not just easier to use, but also
feature enhanced security.
Samsung Cloud Print is
compatible with KNOX –
the mobile security system
developed by Samsung – and,
for mobile print users who
do not have KNOX devices,
content is secured through data
encryption. Furthermore, users
can control which printer does
the print job and at what time,
using the NFC functions.
With the Samsung Cloud
Print app, it is easy to use and
share the cloud print. Users
can automatically register
Advertorial
others for sharing a document
to print, simply by using the
phone numbers saved on their
smartphones. Thanks to NFC,
it is possible to connect the
user’s smartphone to as many
as 20 printers with just a few
taps.
The Samsung Cloud Print
app will be available for free
download on the Android
operating system via ‘Google
Play’ and ‘Samsung Apps’ in
June 2014. The iOS-version
of the Samsung Cloud Print
app will be launched in the
second half of 2014. The app
is compatible with the new
NFC-enabled Samsung Xpress
C1860 series colour laser
printers/MFPs and Samsung
Xpress M2885 series mono
laser printer/MFPs, which will
launch in April 2014.
Made for SMBs
This year, Samsung’s Printing
Solutions Business is focusing
on SMB solutions, reflecting
the potential of this important
market segment. SMB
customers account for 61% of
the entire business printing
sector. While the need for SMB
printing solutions has steadily
increased, budget limitations
and lack of resources have kept
many small companies from
deploying their own enterprise-
level printing management
solutions.
The new Samsung Cloud
Print targets this gap in the
market. The explosive growth
of cloud services is one of
the year’s hottest trends,
going hand-in-hand with the
expansion of smart devices
and the Bring Your Own Device
(BYOD) trend. With its new
Samsung Cloud Print, Samsung
aims to take advantage of its
current mobile printing-driven
momentum.
Easy document sharing
Next year, Samsung Printing
Solutions Business plans to
offer a new mobile solution
called Display Copy that will
make it possible to use the
Samsung Cloud Print App to
share documents across a broad
range of Samsung devices,
from Samsung smartphones
and tablets to TVs. By enabling
users to share documents and
images across all smart devices,
Samsung will offer a seamless
business experience.
By 2016, Samsung plans
to bring yet more innovation
to its mobile-cloud solutions
for business customers. A
new Samsung Cloud Platform
will allow customers to obtain
printing solutions and a wide
variety of business services
from one source. Resellers,
solution providers and system
integrators will all be able to
provide business solutions
through the Samsung Cloud
Platform.
“The printer will become
more than just a piece
of hardware that prints
documents. It will become
an essential solution for
companies,” said Mark Ash.
Learn more at:
/
printingsolutions
22
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