01732 759725 30 projects that we’ve wanted to do for a long time done, so everything just works perfectly. We’ve resisted onboarding new customers during this period so that we can get everything sorted in‑house. But now we’re starting to build that pipeline. We want to start working with customers that think the same way we do, that really value the customer experience and so on. We’re also looking to engage with companies that have the same values that we do, that have brilliant staff and excellent customers, that want to do the same kind of things. And we’d love to bring them into the FUTERA brand. www.futera.co.uk with the use of AI – should you be using it? Should you not? Do you have any approved platforms? Using Gemini or Copilot from trusted sources like Microsoft and Google, I would say is a lot better than downloading a random app on your phone. I’m an advocate for it, and I think it’s great, but I think a considered use of AI is where we have to go as an industry, rather than just letting everyone just go for it. MR: It’s been a busy start to the year with the restructure and rebrand, now the dust has settled, what’s next for FUTERA? LM: 2025, I suppose has been our transformative year, getting for the next five years or so outside of AI that’s really going to come and change the way that people work. But actually, can they optimise systems better? Can they be more efficient? Can they enhance usability? Even if you look at things like how people work now compared to how they worked in 2021, software vendors have developed their products for the modern way of working, and it’s great for us to be able to help our customers on that journey as they transform their businesses. MR: You mentioned AI, which is definitely a hot topic right now. What are your thoughts on AI’s future potential especially around automation, and indeed challenges? LM: It’s an interesting one; I think we all understand the scope of what’s possible with AI. There’s so much that could be done with it, and there’s so much that’s starting to be done with it. I take a fairly considered approach to AI. So, for instance, I was at a conference recently, and they asked for a show of hands who’s using AI in their business today? Two thirds of the room put their hand up, and then they asked those people, what are you using AI for? And a lot of people used it as almost a shortcut for data analysis. I didn’t think that that was the right way to go, taking all your customer data and throwing it into the cloud, that data is then suddenly someone else’s. And, you know, data privacy over the last six or seven years has become so paramount. So, I think consideration with it, developing internal policies ONE-TO-ONE To watch the full interview, please scan the QR code …continued
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