01732 759725 50 that information myself. It is all part of the process however, so when I am stuck with someone else, I try to still find out as much as I can. Which company do you most admire outside of our industry? For me it would be BMW. I have always loved cars and still do, so it’s only right for me to pick a car manufacturer. Similar to the print industry, cars are constantly evolving with new features, better than the last series, which makes it exciting to follow, along with updates from companies like BMW. What excites you most about the future? The most exciting part of the future for me is having a huge, familiar portfolio of my customers. At the moment, it’s still very early stages and I don’t have many to my name, but I hope as time goes on, customers stay with me growing our relationship and bond where we see each other as friends at some point. I think that will be a great point in my career as sales will become a lot easier then too as I naturally upgrade my customers. What do you most enjoy about your job? I enjoy connecting with new customers the most in my role and finding solutions that fit them and their needs perfectly. The relief people have and gratitude they give you once you can solve a major issue that others haven’t been able to, is such a great feeling and what motivates me to find new business. What’s the best bit of business advice you’ve been given? “Throw yourself in the deep end.” I’m not sure why I always remember this advice, but I have always stuck by it and it’s the reason I have been able to grow so much, so quickly. I continuously throw myself into networking events or random meetings with possible businesses, this advice has made me go for every opportunity and contributed to my success. What would make your day job easier? One thing I sometimes struggle with that would make my job easier, is having the right contact details and phone number for each business. That would make the process a lot easier, smoother and quicker, rather than me having to find When did you first join the print sector and what attracted you? I first joined the print sector in July 2024. I was previously a lifeguard, so as you can imagine, I was throwing myself in the deep end! The main reason for my sudden switch and entering the print sector was because it is a constantly evolving industry. Companies are always looking for upgrades, which makes me feel it is a sustainable industry to grow in with the countless opportunities you get dealing with print. RISING STAR 60 seconds with… Ferdi Xavier, Sales Executive Apprentice, IT Document Solutions PRINT IT RESELLER MAGAZINE RISING STARS IN PRINT & ONLINE SINCE 2016 Ferdi Xavier Early bird or night owl? Early bird. Favourite app, and why? Instagram, as I love to see any upcoming events, trends or news, which is out to stay up to date. One screen, two or more? I personally use three screens at my desk, so will have to go with three. Favourite quote/motto? Throw yourself in the deep end. Last film you watched? Fast to Furious. How do you like to spend your spare time? Making the most of the day, doing activities with friends and family.
RkJQdWJsaXNoZXIy NDUxNDM=