Target Audience

Small and medium-sized businesses (SMEs) employing 15-350 staff are the engine room of the UK economy. Boasting some of the UK’s most entrepreneurial and fast-growing businesses, the SME sector is a key market for telecoms, IT and business equipment suppliers.

SMEs are often the first to embrace new working practices and technologies.With annual budgets of £84,900 in companies employing 11-100 staff and £556,000 in companies with 100+ employees*, no supplier can afford to ignore this important
sector of the economy.

Business Info has been targeting managers in SMEs for more than eight years.

Published by Solutions Business Publishing, Business Info remains the only national, monthly business technology and workplace magazine exclusively to target buyers and specifiers of business equipment in companies employing 15-350 office-based staff.
Readers are typically directors in smaller businesses, and IT, telecoms and facilities managers in medium-sized organisations.

Colourful, lively and informative, every month Business Info is read by more than 50,000 buyers or specifiers in businesses across all industry sectors including finance, local and central government, retail, legal, professional services, insurance, education and health.

With unrivalled coverage of business technology and workplace issues for SMEs, Business Info provides advertisers with the perfect vehicle for reaching this dynamic and lucrative market.
*(source: Dell/IoD Business Technology Trends Survey 2004)

Readership – 15,000

Business Info has a controlled circulation, which is mailed only to named individuals who fit our terms of control: "Buyers, managers, directors and other personnel responsible for either the purchasing, selecting or using of their company’s business and IT equipment, services, consumables, supplies and furniture".

Extra copies are regularly distributed at exhibitions and conferences and to our advertisers’ own databases. The monthly circulation is selected from our database of 60,000 individuals. Solutions Business Publishing is a full ABC member.

Back to top

Editorial Style
Business Info provides directors and managers in SMEs with a monthly overview of developments in IT, business equipment, telecoms and workplace design. Written for business managers rather than technical specialists, Business Info covers complex subjects in a clear, accessible style, giving readers all the information needed to make informed purchasing decisions. Editorial content includes industry and product news; in-depth feature articles; interviews; product reviews; product comparisons; and informed comment.

Editorial Subject Matter
To make it easy for readers to find the subject areas that interest them
most, Business Info is divided into four colour-coded sections, each
containing news, reviews, feature articles and comment:
• Computing News: Computers, Projectors, Internet and E-commerce.
• Print News: Printers, Copiers, MFPs and Faxes.
• Telecoms News: IP telephony, Mobiles, ISDN, CTI and DECT.
• Workplace News: Office Machines, Desking, Seating, Filing.

Additional Features
May: Air-Conditioning. Copiers and Printers.
June: Data Security. Filing.
July/August: Document Management. The Home Office.
September: Printers. PC Accessories.
October: Recycling. Dictation.
November: Mobile Office. Data Storage.
December: Mailing. Presentations.

Supplements
May: Voice2Data (telecoms)
June: Pen To Paper (stationery and office products)
August: Pen To Paper (stationery and office products)
September: Office Furniture and Environment
October: Pen To Paper (stationery and office products)
November: Voice2Data (telecoms)
December: Pen To Paper (stationery and office products)

Our editorial team welcomes any news stories, case studies, comment,
competition ideas and products for review (conditions apply).

Email to james@binfo.co.uk
or post to:
Business Info
Kingswood Media Ltd
1 May Cottages
Cheriton
Hants
SO24 0PR

Advertising rates

Double page spread	£5,500
Full page	£2,800
Half page	£1,950
Quarter page	£1,100
Info Byte (60 word max, plus pic)	£295
Info search/site heading (per annum)	£450

Mechanical Data

Double page spread	Bleed 305 x 428mm Trim 297 x 420mm
Full page	Bleed 305 x 218mm Trim 297 x 210mm
Half page	Horizontal Trim 148 x 210mm Vertical Trim 297 x 90mm
Quarter page	Portrait Trim 126 x 90mm Horizontal strip Trim 60 x 210mm Vertical strip Trim 297 x 50mm

All artwork to be supplied in one of the following electronic
Mac-compatible formats:

• Quark document, all fonts and links attached
• Illustrator EPS file, all links embedded and fonts attached
• High-Res Acrobat PDF,
• Photoshop JPEG, TIFF or EPS

Creative Ad production facilities available upon request

Binfo.co.uk Ratecard

PR & Manufacturers news Upload service
Description: A comprehensive news and product section providing visitors with a daily update of UK business technology and office product news, launches and other important buying and sourcing info.
Comprising: A secure and easy to use upload service which enables manufacturers and PR companies to present news, new products/services, and other topical information directly onto the binfo.co.uk website. Secure logon enables the uploading of 1 item of editorial per day per heading.

Subscription Ratecard

	6 Month Period	3 Month Period	1 Month Period
For 1 Heading	£1,000	£600	£ neg
For additional Heading	£300	£200	£ neg

Banners
Advertising banners across the binfo.co.uk website
Comprising: Choice of Vertical or Full Horizontal rotating banners on either our Home page or a specific product news or article page. (Maximum 6 rotating 10-second banners per page)
Dimensions: Full Banner 468 x 60mm Vertical Banner 120 x 240mm

Ratecard

	1 Month Period	3 Month Period	6 Month Period
Full Banner
Home page	£600	£1,500	£2,500
Product News & Article pages	£450	£1,200	£2,000
Vertical Banner
Home page	£500	£1,300	£2,200

Deal of the Week
Our “Deal of the week” section is designed to offer visitors access to best offers around whether online or directly from manufacturers and resellers.
Comprising: Box on binfo.co.uk Home page includes product picture, headline price and 10 words of copy, Plus click on link to location of your choosing and our “Deal of the week” full page on our site.
Primary "Deal of the Week " @ £100
Secondary "Deal of the Week" @ £50

binfo.co.uk Top 50 Web Sites
Our Top 50 page allows users to see and visit the UK's leading Office technology/business products company websites. By simply clicking on the company logo visitors will gain instant access to the Manufacturers website.
Comprising: click on company logo with hot link to your own site.
6 months listing £200
12 months listing £300

Competitions
3 Monthly reader competitions.
Comprising: product and competition details (pic's and text) with the ability to capture and re-use entrant details.
1 x monthly competition @ £250.00 entree
4 x competitions @ £200.00 per entree
6 x competitions @ £150.00 per entree

Articles
The binfo.co.uk website will offer PR companies the opportunity to place sponsored articles on our site, Our editorial team will liaise as to suitability and availability. Sponsored articles will be subject to production costs.

Back to top